Rehabilitation after such serious illnesses as a stroke or femoral neck fracture is a long procedure with regular visits to the doctors. The Medical home care project sends all the necessary specialists to the patient’s home, eliminating the need to wait in queues.
The logo includes a few simple and clear images: a house, a heart and a stethoscope, enclosed into a continuous line symbolizing the doctor’s path to the patient, as well as the “line of life”.
In addition to the logo, we have designed business cards and merchandise.
We made a guidebook for working with corporate identity elements. This document will help any designer to correctly use the logo in advertising and printed materials.